Netflix for ebooks? Lifehacker editor Jason Chen has left Gawker Media to launch an e-bookstore called StoryBundle, which is expected to begin in early Spring. Chen will sell bundles of e-books under a pay-what-you-want plan. He imagines the average price of a bundle will be around $5 in most cases. He is modeling his new [...]
Using E-Books to Sell More Print Versions
June 30, 2011 By Leave a Comment
How do you help brick-and-mortar stores sell books? Throw in an e-book. That is the idea of one publisher, Algonquin, which began a promotion in 300 Barnes & Noble stores this month that gives a discounted e-book to customers who buy an Algonquin trade paperback. The publisher has planned a similar effort for October, giving [...]
