Advertise Free on Facebook according to P&G

 P & GFortune 500 company Proctor and Gamble has layed off over 1,600 employees because they realize how affordably they can reach consumers via the social networking websites such as Facebook and Twitter, among others.

 CEO Robert McDonald told Wall Street analysts that he would have to “moderate” his ad budget because Facebook and Google can be “more efficient” than the traditional media that usually eats into P&G’s ad budget.

 Every aspiring author needs to have a presence via social networking. If you haven’t set up a profile yet on Facebook, get on it!

Learn more about Proctor and Gamble’s decision

Rich Nilsen is the author of "Sleep Great for Life." He is the President and founder of All Star Press, an independent book publisher out of Tarpon Springs, FL. The mission is to help authors get their work published in both print and the latest e-book technologies, and help those aspiring authors promote their work successfully to the right audiences.

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